Ulta - Why do makeup sales continue to over-perform despite a potential looming recession? Experts say it's due to the "lipstick effect," where cosmetics are seen as a small, affordable luxury that people will buy even in a difficult economy. https://t.co/U4WyIyn9r2

1:16pm PDT - March 18th, 2023

Why do makeup sales continue to over-perform despite a potential looming recession? Experts say it's due to the "lipstick effect," where cosmetics are seen as a small, affordable luxury that people will buy even in a difficult economy. https://t.co/U4WyIyn9r2

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