1:33am PST - January 28th, 2022

Snap beta-tested the new AR Lens with a handful of brands. For example, using these “catalog-powered” Shopping Lenses, Ulta reported $6 M in incremental purchases on Snapchat and over 30 million product try-ons within a two-week time period. https://t.co/54NR3iiWPm

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