Shoes - It's been long a time since I dropped some copywriting nuggets. DURING PRACTICE: When you write copy, try to consciously trigger a certain emotion. Imagine how you'd feel in the reader's shoes. And try to understand which emotion will motivate them to take action.

3:04am PDT - July 23rd, 2023

It's been long a time since I dropped some copywriting nuggets. DURING PRACTICE: When you write copy, try to consciously trigger a certain emotion. Imagine how you'd feel in the reader's shoes. And try to understand which emotion will motivate them to take action.

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Nick Sayar (@NickUnfazed)