1:00am PST - February 14th, 2023

Search rankings are rarely stable. They even vary depending on the location of the searcher. So SEO is about improving *trends*, not one-off snapshots of results. You can't do that by chasing daily changes. That's why SEO is a key *strategy*, not a quick-fix tactic. #smallbizseo

0 retweets   0 likes  - Pete Wright (@netcentrics_UK)