'They know the lingo': Ad-tech firms are on a hiring blitz for TV salespeople in the race to own OTT advertising

12:29pm PDT - August 28th, 2019    jessica james - Business Insider

Ad-tech firms like The Trade Desk, ZypMedia and SpotX are hiring salespeople from television networks like Fox Networks Group and Tegna who have relationships with ad buyers and get the decades-old TV advertising business. The ad-tech companies say there's pl…