The NCAA brings in $1 billion a year — here's why it refuses to pay its college athletes
7:14am PDT - March 26th, 2019 north carolina basketball - Business InsiderThe NCAA brought in $1 billion of revenue during the 2016-2017 school year — most of which was generated by the Division I Men's Basketball Tournament, also known as March Madness. Regardless of how much money the NCAA makes, it refuses to pay college athlete…