Prominent YouTube merchandise company Mad Merch is switching its strategy and cutting some influencer clients

9:14am PST - February 12th, 2020    jeffree star - Business Insider

Prominent YouTube merchandise company Mad Merch is switching its strategy and cutting some influencer clients. Mad Merch has worked with top influencers like James Charles, Liza Koshy, and Emma Chamberlain in developing branded merchandise like T-shirts and o…