Netflix and its rivals are using AI and lessons from Bandersnatch to make shows even more binge-worthy

10:23am PDT - July 29th, 2019    daily search trends - Business Insider

AI is already a recognizable feature of streaming services through their recommendation functions. The future means more customization, and more ways to use data to identify ways to tap into viewers' moods. Netflix is using interactive content, like its recen…