'It's about controlling your dollar': The inside story of how the New York Yankees and the Dallas Cowboys became the most valuable franchises in sport.

12:23am PDT - August 4th, 2019    fc barcelona - Business Insider

The Dallas Cowboys and the New York Yankees are the two most valuable franchises in sport, with Forbes valuing them at $5 billion and $4.6 billion respectively. Markets Insider investigated out how the two franchises came to be so dominant in the world of spo…