I never understood why Patagonia had such a cult following until I tried this sweater — now I'm a loyal fan

10:28am PST - January 31st, 2020    espn plus - Business Insider

Sally Kaplan/Business Insider I never really got why people love Patagonia clothing so much. It just seemed like expensive outdoor gear to me. Then I tried this $149 Organic Cotton Quilt Snap-T Pullover, and it clicked. Patagonia's clothing is made from supre…