'Alexa, what ETF should I buy?' Asset managers like BlackRock and Invesco are testing out voice assistants — but it's too early to tell if customers will actually use them

5:00am PDT - June 13th, 2019    jpmorgan - Business Insider

Asset managers' websites are difficult to navigate. Soon institutional and retail investors could ask questions and access their portfolios via voice assistants like Siri and Alexa. Some of the largest fund managers, including BlackRock, Invesco, JPMorgan, St…