A Spotify exec explains its new podcast ad tech he thinks will convince big marketers to write 'consistent checks'

8:02am PST - January 8th, 2020    jemele hill - Business Insider

Spotify announced Wednesday the launch of its new podcast adtech feature, called streaming ad insertion, or SAI. SAI will allow podcast advertisers to measure ad reach, recall, and more, providing data that has previously be unavailable or unreliable when it …